Lab 5 [GIS6005]: Analytical Data
Strategies employed when designing the final layout for this infographic included the following:
- Visual contrast: Lighter shades of blue and tan are used for areas with textual information to increase contrast with the black, blue, orange, and green fonts used in these areas. Additionally, the number of classes used for each choropleth map was selected to maximize the visual contrast between those counties with smaller percentages compared to those with large percentages.
- Legibility: The use of larger, bolded fonts for the “Don’t delay – get evaluated TODAY!” and “7 out of 10 diabetics have sleep disorders” textboxes was made to make these messages easily seen as the reader is scanning other supporting text provided in smaller or non-bolded fonts.
- Figure-ground organization: The border around the center bar chart was thickened to make this visualization more prominent, as it demonstrates how one state (Alabama) has the three highest ranked counties for the summarized statistics. This supports the inclusion of pie chart below this for the State of Alabama only.
- Hierarchical organization: For this thematic map, the font choices for the colored textboxes in the top panel of the infographic were selected to be larger and more stylized to make them the most prominent in support of the additional statistical and text-based information provided in smaller fonts in the other panels. Additionally, the choropleth maps are similarly sized in the top panel because each has the same impact/relevance to the theme.
- Balance: Color selections on the final infographic were made to support overall balance. For example, the color choice of red was selected to balance the two sides of the infographic at the bottom (i.e., scatterplot points and “70%” statistic). Additional examples of balance include the positioning of the bar chart and pie chart within the center of the infographic and the two choropleth maps similarly spaced within the top panel of the layout.
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